How to work with influencers in 2020
Estimated to be worth over of $8 billion by the end of this year – and forecast to surpass a wealthy $10 billion in 2020 …
December 2, 2019Sustainable pee, influencers and politics at the Web Summit
This is the very first time in my life that I am on the same stage as Wladimir Klitschko, Eric Catona and Ronaldinho …
November 13, 2019How can Influencers bounce back from a bad reputation they have recently gained?
Running for its third consecutive year, the Influencer Marketing Show has just wrapped up its two-day show in London, …
November 6, 2019Who are the top digital influencers in Britain in 2019?
Being a reality star in Britain won’t help you gain influence. At least, not in accord to the list of Top 100 influencers, released …
September 24, 2019What do influencers think about the new hiding likes Instagram trial?
It is still relatively early to say how the Instagram ‘likes’ ban in selected countries will affect the number of people actually liking a …
August 27, 2019How to switch off from social media when your job is to be switched on?
When was the last time you heard that, if you truly care about your mental health, you should stay off social media?
August 9, 2019Creators share their Best Tips for Posting Engaging Content
With Instagram phasing out the display of likes in several countries in 2019 – initially as a test in major hubs such as Brazil, Canada …
July 31, 2019Why Influencer Marketing is here to stay
Over the past months, you have probably heard arguments that Influencers are becoming ‘too much’ and that an invisible…
July 26, 2019Scam of Instagram verification sales
Have you ever taken some time to read some of the comments made under a post by your favourite influencer…
May 27, 2019Shortlisting Influencers
You have done your research on influencers you would like to work with. Then, you have spent an astonishing…
May 27, 2019FACE OF MY WU – UAE photo shoot
Face of MyWU photo shoot in Dubai, this weekend was a great opportunity to meet new local talents…
March 25, 20195 SOCIAL MEDIA MISTAKES COMPANIES STILL MAKE IN 2017
Three months into a new year and we keep seeing companies making the same blunders – it is not even funny…
March 7, 2018